Founder & Principal 

Zane Al’Rafei’s journey into property began from the desire to understand how property truly creates long-term opportunity.

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For more than 10 years, Zane has been involved in sourcing development sites, negotiating acquisitions, and managing residential projects across Perth.

Along the way, he saw how many landowners and small developers were forced to navigate a complex process without clear guidance or accountability.

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OwnlyDevelop was created to change that.

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Zane believes successful development is not about rushing to build — it’s about making the right decisions early, managing risk, and surrounding each project with the right expertise. His hands-on, principal-led approach ensures every client receives clarity, structure, and confidence throughout their project journey.

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For Zane, development is not just about property — it’s about helping people unlock potential and build something lasting.